We talked to Nadia Millinship about how she has changed her business focus in light of COVID-19 to retain her clients and keep them exercising

The current COVID-19 pandemic could be said to be bringing out the very best and the very worst in people as we experience the full gamut of emotions – fear, vulnerability, grief, frustration to name but a few! For leaders of a small business, recognising these emotions can be the thing which makes or breaks us.

The COVID-19 pandemic has forced all businesses to take stock of their financial situation and for small businesses, this is even more crucial in terms of cash flow.

We talked to Nicky Marshall and Sharon Critchlow, owners of Discover Your Bounce about how they have adapted their business to the current situation and how they are managing their own wellbeing.

For those engaged in a mentoring relationship, the current COVID-19 outbreak can provoke a number of questions, not least, should it continue during these challenging times?

Diversification is when a business develops a new product or service or expands their current business into a new market.

What does COVID-19 mean for business and how can business leaders steer their way through the chaos?

Now, more than any other time, having a strong network of both professional and personal contacts has become an essential part of survival during the COVID-19 pandemic.

How should you approach marketing during the COVID-19 pandemic where social isolation restrictions have meant we are no longer able to shop in the majority of bricks and mortar establishments.

In light of the current situation with COVID-19 and the impact this is having on business owners and entrepreneurs, we spoke, via Skype, to Faye Dicker, who is working hard to keep her own business running as well as helping others to survive.